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IMPORTANT: Opportunity Cost figures, AI spending analysis, AI Advisor responses, Financial Health Score, website calculators, and related content are educational and illustrative only. They are not predictions of future performance, guarantees of any outcome, or a substitute for professional financial, investment, tax, or legal advice tailored to your situation.
Past performance does not guarantee future results. Investing involves risk, including possible loss of principal.
Bili is a mobile application and website operated by Bili Finance, LLC. The App and website include tools that estimate the long-term opportunity cost of spending, analyze transactions with artificial intelligence, and provide conversational financial wellness guidance.
Bili Finance, LLC is a registered investment adviser in multiple U.S. states, including Arizona, California, Texas, Florida, Colorado, and New York. Our Form ADV and additional regulatory disclosures are available at https://heybili.com/adv.
The current version of the App provides spending analysis, educational content, and AI-assisted financial wellness tools. It does not offer securities transactions, brokerage accounts, or investment order execution. References to investing, market returns, or securities are for educational and illustrative purposes unless and until separate brokerage features are made available and you enter into applicable agreements.
These Disclaimers apply to the Bili website (including the free Opportunity Cost calculator), the Bili mobile application, Bili Advisor, AI-generated analysis, and related educational content. They supplement our Terms of Use and Privacy Policy. If there is a conflict, the Terms of Use control.
HYPOTHETICAL ILLUSTRATIONS ONLY. Opportunity Cost calculations use simplified, hypothetical compound-growth math based on assumed annual rates of return. They are not forecasts, backtests of an actual portfolio, or representations of what you would have earned or will earn.
Opportunity Cost tools in Bili (including the in-app “Worth it?” / Opportunity Cost feature and the calculator on heybili.com) illustrate what a purchase amount could grow into if that money were invested instead and compounded at an assumed annual rate over a chosen time horizon. The purpose is educational: to help you think about spending in long-term terms.
These figures do not mean you should or should not make a purchase. They do not account for your cash-flow needs, emergency savings, debt, tax situation, risk tolerance, time horizon, or other personal circumstances.
Unless otherwise stated in the App or on the page, Opportunity Cost is calculated using a standard future-value formula:
Future value = purchase amount × (1 + assumed annual return)years
The assumed rate is an input for illustration. Historical market averages are not a prediction of future index or investment returns. Actual results will differ—often substantially.
Opportunity Cost figures are simplified. Unless a specific screen expressly says otherwise, they generally exclude:
Because of these omissions, displayed “future values” can overstate or understate real-world outcomes.
Any reference to historical S&P 500 (or other index) performance, long-term market averages, or similar benchmarks is for education only. Indices are unmanaged, are not investments you can buy directly, and do not reflect fees or taxes. Past performance does not guarantee future results. Markets can decline, sometimes for extended periods. You can lose money.
Hypothetical or back-tested illustrations have inherent limitations. They do not reflect actual trading, investor behavior, or the effect of material economic and market factors.
Opportunity Cost output is not a recommendation to buy, sell, or hold any security, to invest in any particular product (including any S&P 500 ETF), or to skip or make any purchase. It is not personalized investment advice solely by virtue of showing a calculated number next to a spending category or merchant.
When you link accounts (for example via Plaid) or enter transactions, Bili may use automated systems and third-party artificial intelligence to categorize spending, tag transactions as necessary or unnecessary, detect recurring charges, surface trends, and estimate Opportunity Cost by category.
You remain responsible for your spending decisions and for verifying that displayed balances, categories, and calculations match your own records.
NOT A SUBSTITUTE FOR PROFESSIONAL ADVICE. Bili Advisor provides personalized financial wellness and educational guidance using context from your profile and linked data. It is not a substitute for advice from a qualified professional on complex tax, legal, estate, retirement, insurance, or investment matters.
Bili Advisor is a chat-based (and optional voice) interface that can answer questions about your spending, goals, and habits, run Opportunity Cost / “Worth it?” checks, and present widgets based on data in the App. Guidance is intended to help you understand spending and build better habits.
Unless explicitly stated in a separate written agreement for a specific feature, Advisor output does not constitute and should not be construed as:
The Advisor is powered by third-party artificial intelligence services (including, as described in our Terms, providers such as xAI or Anthropic). When you use the Advisor:
You are solely responsible for evaluating any information in the App or on the website and for making your own financial decisions. You should consult your own qualified financial, tax, legal, or other professional advisers before making significant decisions. Bili does not monitor whether you follow any suggestion shown in the App.
The Financial Health Score is an educational wellness metric based on factors such as how investments and cash compare to debt, tailored in part to goals you provide. It is designed to be motivational and to change as your data and habits change.
A higher or lower score does not mean you should take any particular action. Methodology may change as the product evolves.
Articles, glossary entries, in-app learning content, marketing pages, and the Bili blog are for general education and information. Blog content may be generated in whole or in part using artificial intelligence and is not personalized to you.
We do not guarantee that educational content is accurate, complete, or current. It should not replace professional advice. See also Terms of Use — The Blog.
We make no representations or warranties about the accuracy, completeness, or usefulness of calculations, categorizations, scores, market commentary, or AI-generated output. Market conditions are unpredictable. Models in the App and on the website are educational simplifications.
The App and website are provided “as is” without warranties of any kind, to the maximum extent permitted by law. To the maximum extent permitted by law, Bili Finance, LLC shall not be liable for investment losses, missed gains, or other damages arising from reliance on Opportunity Cost figures, AI analysis, or Advisor responses. Additional warranty disclaimers, liability limits, and indemnification terms are in our Terms of Use.
Using the App or website constitutes acceptance of the Terms of Use. These Disclaimers are provided so you can review Opportunity Cost and AI-related limitations in one place; they do not create a separate contract except as incorporated by the Terms.
Questions about these Disclaimers:
Company: Bili Finance, LLC
Website: https://heybili.com
Form ADV: https://heybili.com/adv
Support: info@heybili.com
Remember: Opportunity Cost figures are illustrative. AI analysis and Advisor guidance can be incomplete or incorrect. Always evaluate financial decisions based on your own circumstances. Past performance does not guarantee future results.